The Chinese Dragon by Rajiv Bajaj, The King of Indian Motorcycle Industry.

indian motorcycle industry giant on how to win over China storm.

FMCG India Retail in Tamil Nadu.

Rural India contributes 36% to overall FMCG spends and has historically been growing 3-5% The overall FMCG market clocked a value growth of 7.3% in Q3 of 2019 compared with a 16.2% growth in Q3 of 2018. points faster than urban. Key factors on rural marketing in Tamilnadu. These are national brands like ITC, HLL,Continue reading “FMCG India Retail in Tamil Nadu.”

Do not compare your journey to anyone else’s.

An elephant and a dog became pregnant at the same time. Three months down the line, the dog gave birth to six puppies. Six months later, the dog was pregnant again, and nine months on it gave birth to another dozen puppies. The pattern continued. On the eighteenth month the dog approached the elephant questioning,Continue reading “Do not compare your journey to anyone else’s.”

Sales is what that matters.

You may have the very best agency doing your creative. You can spend money on executing the best ads on visual media. You may hire the finest online reputation management and social media insights. However it’s your sales force that matters. Sales margins that attracts super stockist to end retailer. Followed by excellent…. follow-up>feedback>corrective actionContinue reading “Sales is what that matters.”

William “Bill” Bernbach The Advertising Revolutionary. The Legendary Ad Man.

This is a legend in advertising world who created magic with Volkswagen Beetle launching In USA in late 50’s. He has also written a book titled The history of advertising that changed the history of advertising. William “Bill” Bernbach (August 13, 1911 – October 2, 1982) was an American advertising creative director. He was oneContinue reading “William “Bill” Bernbach The Advertising Revolutionary. The Legendary Ad Man.”

Yatra.com up for sale? Says will review Ebix’s buyout offer as latter eyes stronghold in travel market.

Yatra.com despite being a main player in the market and one who started much before make my trip is losing it’s self this is because of poor vision by the top management. #yatra.com #yatra #indiatravel https://www.financialexpress.com/industry/sme/yatra-com-goes-on-sale-says-will-review-the-acquisition-offer-sent-by-ebix/1513111/

Solution to increase emoloyee productivity.

If you are the owner of a successful business you must read below. We will help u save more than a lakh a month and guaranteed increase in your business of 20%. Research has proven that the most efficient humans are most inefficient between 4.0 pm to 6.00 pm and the primary reason is unattendedContinue reading “Solution to increase emoloyee productivity.”